ABOUT US

SPECIALISTS IN HELPING COMPANIES INTERNATIONALISE BUSINESS

For many firms, stability and future growth can only be secured by expanding into new geographic markets. Yet whether you are the chief executive of a small firm keen to grow, or a senior executive in a larger organisation, the questions are often the same. Where do I start, who can I trust, what is the best approach and how much will it cost?

Established in 1991, Strategy Australia is an agile business services company that offers alternative, cost-effective solutions to assist clients to achieve their business growth and international trade objectives.

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START YOUR BUSINESS IN AUSTRALIA AND NEW ZEALAND

We assist international clients to start selling their products in Australia and New Zealand, and domestic clients to internationalise. We aim to reduce the uncertainty traditionally associated with scaling across borders.

We work with you to diversify your business quickly and simply, identifying end customers and sales and distribution channel partners. We provide a focused market research service, which is a key component to successful exporting, that confirms demand for your product, reduces risk and increases the chances of success.

We offer our clients an accelerated, low-risk, minimum cost international growth strategy.

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OUR TEAM

PHILIP HARE
Director and Senior Consultant

Philip has been assisting companies with their business expansion plans for more than 30 years.  During this time Philip has provided a range of specialist services to international and domestic clients. These include market research, reseller, and distribution channel identification, development and management, business improvement reviews, strategic planning, and acquisition searches.

Before establishing Strategy Australia, Philip held senior management positions in large corporations, including Group Marketing and Product Development Manager, Regional General Manager Professional Services, and APAC Regional Managing Director.

Philip holds certificates in Mechanical Engineering from England and Australia.  He is an Associate Member of the Australian Marketing Institute, Member of the Australian Computer Society, Member of the Plastics and Chemicals Industries Association (PCIA), a Certified Software Asset Management professional and is a Director of two companies.

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BOB EGGLETON
Senior Consultant

Bob has extensive experience in business management, business planning, marketing, new product development, and engineering. Having worked for several well know multi-national companies, Bob has gained significant experience in Asian, European, and American markets. The diverse range of products Bob has managed demonstrates his flexibility and adaptability.

Before becoming a consultant, Bob used his engineering skills to design and manufacture a variety of objects, from heavy engineering to small componentry. Having managed large multi-discipline workshops and marketing teams, Bob understands the end-to-end process of getting a new product to market.

Bob holds two degrees, a Bachelor of Mechanical Engineering, and a Bachelor of Behavioural Studies (Psychology). He also holds further qualifications in Marketing and Business Management.

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